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About Jim Fannin
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About Jim Fannin

Jim Fannin is the World's #1 Coach of Champions. Jim has coached more champions - in sports, business and life - than anyone else on earth. As a mental performance coach to some of the world's top athletes and most successful company CEOs, he has been called the "Change Your Life" Coach. His thought management system has transformed tens of thousands of people's lives by teaching them to reduce and manage their thoughts - putting them in a "Zone State."

Jim created and personally funded a private research project in 1974 with three Ph.D.'s from Ohio State University that focused on maximizing learning in children. This 18-month research project spawned his S.C.O.R.E.® Success System that became the groundbreaking model that effectively attracts the "Zone" - which most believe is the breeding ground to optimum performance and success in any area of peak productivity.

Jim is an author, a former professional tennis player, life strategist and sports & business consultant. He has 35+ years of professional coaching, consulting and public speaking experience. He has coached hundreds of professional athletes from eight sports including members of the PGA and LPGA tours, NBA, NFL, NHL, MLS, MLB, US Equestrian Association, World Series of Poker and the Olympics. He has trained tens of thousands of individuals and hundreds of companies from 37 industries in peak performance. He's been featured on ESPN, NBC, ABC and published in the Wall Street Journal, Sports Illustrated, Golf Magazine and hundreds of other respected newspapers and magazines.

He has created and delivered:

  • 400+ parent seminars on "Coaching Your Kids to Greatness"
  • 250+ student seminars on "Thinking Like a Champion"
  • 1000+ seminars on "Life in the Zone," "Business in the Zone," "Golf in the Zone," "Baseball in the Zone" and "Sales in the Zone"
  • 1000+ keynote addresses; performed before audiences of 7000+ on the same program with notable speakers including Tony Robbins, Dr. Phil, Vicente Fox (former President of Mexico), Kenneth Cole, Mark Burnett, Les Brown, Cherie Booth Blair (1st Lady of Great Britain) and Suzanne Somers
  • International seminars for Worldview International Foundation on empowering the underprivileged (Sri Lanka, Thailand, Nepal, Ukraine, Japan, Korea, Australia, India)
Jim has addressed hundreds of major corporations, including Merrill Lynch, General Electric, IBM, Apple Computer, Transamerica, Allstate Insurance, New York Life, Harris Bank Group, Northern Trust Bank, Domino's Pizza, Carnation, Starwood Hotels, Silhouette Optical, Bertram Yacht, Miles Labs, Mercedes, Dominick's Finer Foods, Toyota, Honda and Chrysler; and non-profits UAW Ford, YEO, YPO, YMCA, Children's Memorial Hospital, Hugh O'Brien Foundation, Cancer Wellness Centers & Boy's Clubs of America.

He has personally coached:

  • Five Major League Baseball MVPs and two MLB Batting Champions
  • 24 MLB All-Stars and two MLB home run champions
  • Four MLB Cy Young Award winners
  • Nine players of the 1997 World Series Cleveland Indians
  • LPGA Major Champion
  • 1979 World Davis Cup Finalist (Italy)
  • French Open Champion & Finalist
  • NBA rebound champion (Loy Vaught) and NBA All-Star (Grant Hill)
  • Olympic decathlon gold medalist (Dan O'Brien, 1996)
  • MLS Cup Champion (DC United 2004) and MLS MVP (Peter Nowak)
  • NFL All-Pro (Scott Mitchell)
  • #1 professional tennis player from 15 different countries
  • The world's highest paid athlete (Alex Rodriguez, NY Yankees)
  • Seven world's top 10 professional tennis players
Today, Jim divides his time between public speaking, personal coaching (6000 coaching minutes per month via cell phone), corporate consulting, physical fitness and travel. Jim and his family live outside Chicago.

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